[QUOTE=Blue Ridge Reef;11303069]Interesting, dog and cat food are super low markup, at least as long as I've sold it. If I sell a bag for $12.50, I paid $10 bucks for it before any delivery fees, fuel surcharges, etc. I get that it's bought frequently, but it does go out of date, bags tear, etc. On two occasions I've hired customers for weekend help and both times they were excited to get dog food at cost -until they saw cost. "That's IT?!?" was exclaimed both times!
What categorizes as a loss leader varies for every store but it's somewhere around 20-25% for me. So I basically sell dog food for what it costs me after overhead. Treats are a little better at 50% markup, and collars, leashes, beds and so forth can sometimes be as much as 75%, depending on the brand. I could drive for Uber and make more money than I do selling pet supplies, but I love my job and meet dogs every day.
This was back in the late 80s early 90s so both my memory could of been a bit faulty from those teenage years and or it was a little different back then. Heck we still had our wholesale reps that would drive up usually from hours away to peddle the companies new merchandise and setup the orders for supplies and fish for the following week.
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