Nice site trenac. That is some very cheap lighting! The CF fixtures are made by Jebo, the one everyone calls the Eheim clone.
I've been reading a lot about their products and cruising foreign aquarium forums. I've found them to be very high quality. Many non-North Americans swear by them - the filters, lights, pumps, uv sterilizers, aquariums...they make a ton of stuff and for VERY CHEAP. I'm going to order that Jebo 828 filter, the one that only cost $49.99. Here people don't know they have been around for some time and are very popular in other parts of the world.
Rob, the lighting looks like a good deal since your on a budget - and even if you are, skimmping on lighting now will set you up for buying more, wasting money, in the future. The 24" 110W would be nice but it puts you at high light. But IMO, I would go for more over less. You could grow pretty much anything well with that lighting (with CO2 also) and can just pop a bulb out if it is too much.
At least two bags of eco-complete should do you well. If your heart is not set on the black color of eco-complete, you can save a lot on shipping by buying fluorite. Use this Big Al' ad
to price match it for $11.99 at Petsmart.