I think I discovered the problem. The images were shared publicly and thus couldn't be edited. I had uploaded them at original file size and that was taking up 4 screens. Have re-uploaded them smaller and trying now.
One review I read said that these came with substrate, but mine did not. Here are contents upon opening. There is a glass top and foam padding to place under the tank that can't be seen here:
The light is quite small, but very bright. Much in the style of Finnex, but I will say that upon a peek inside Dennerle does a much better job soldering.
The internal filter is also very compact and moves quite a bit of water. 90% chance I move to a regular sponge filter on this but it's a good design.
A prefilter to protect babies is sold separately and IMO should come with the kit: